First Qatar Real Estate

The First Qatar Real Estate Development Company is a real estate developer from the Arab world. To present their properties for acquisition and transaction, there were only brochures compiled in PowerPoint or Word, which did not correspond to the content in terms of value and design. The aim was therefore to develop an appealing and high-quality layout. The new appearance should unite recognition value and flexibility, so that the individual brochures are distinguishable at first sight (according to the advertised real estate object) but the same sender is recognizable. Whereas previously only the logo was a connecting element, the new brochures now feature a uniform and appealing graphic language.